Academic Profile
M.Com, MBA, UGC (NET), PhD
18 Years
Finance
25 Sep, 2008
Key Responsibilities
Class Tutor, PTA Secretary, Research Coordinator, HOD,Principal- NSS College Nilamel (2025–Present)
Awards & Recognitions
Research & Academic Contributions
Journals
Performance Appraisal of Employees in SBI during Pre and Post Merger Period. International Journal of Research in Humanities, Arts and Literature, Vol. 7, March 2019, pp. 210-216. ISSN (P): 2347-4564; ISSN (O): 2321-8878. UGC CARE Journal. Co-author: 1.
Merger and Acquisition of State Bank of India: A Comparative Study on the Volatility of Share Price of SBI. International Journal of Research in Humanities, Arts and Literature, March 2019, pp. 241-247. UGC CARE Journal. Co-author: 1.
Kerala Bank – An Innovative Merger Strategy of Cooperative Banks. International Journal of Research in Humanities, Arts and Literature, March 2019, pp. 266-271. UGC CARE Journal. Co-author: 1.
Plan Outlays and Expenditure on Education in Kerala. Our Heritage, January 2020, pp. 169-175. ISSN: 0474-9030. UGC CARE Listed Journal. Main Author.
Implication of Tax Leakages. Studies in Indian Place Names (SIPN), February 2020, pp. 184-188. ISSN: 2394-3114. UGC CARE Listed Journal. Co-author: 1.
An Econometric Analysis of Indirect Tax System in Kerala. Studies in Indian Place Names (SIPN), February 2020, pp. 226-231. ISSN: 2394-3114. UGC CARE Listed Journal. Co-author: 1.
Opportunities of Foreign Direct Investment in Higher Education Sector of Kerala. Management Researcher, March 2018, pp. 168-175. ISSN: 2230-8431. Peer Reviewed and UGC Approved Journal. Main Author.
Non-Performing Assets in State Bank of India (SBI): An Analytical Study. Management Researcher, September 2018, pp. 8-17. ISSN: 2230-8431. Peer Reviewed Journal. Main Author.
Progression of Direct Tax Revenue in India – An Assessment. Indian Journal of Accounting, June 2020, pp. 75-82. ISSN (P): 0972-1479; ISSN (O): 2395-6127. Double Blind Peer Reviewed Refereed Journal. Main Author.
Bitcoin Price Forecast – A Prediction Using the ARIMA Model. Research Bulletin, The Institute of Cost Accountants of India, July 2021, pp. 19-36. ISSN: 2230-9241. UGC CARE Journal. Main Author.
Influence of COVID-19 Pandemic on the Stress among the Sales Executives of Unorganized Sector. Management Innovator, June 2021, pp. 28-35. ISSN: 0974-6749. Peer Reviewed Journal. Main Author.
COVID-19: Opportunities and Challenges of Indian Banking Sector. Management Innovator, June 2021, pp. 47-49. ISSN: 0974-6749. Peer Reviewed Journal. Co-author: 1.
Multi-layer Analysis of Budding Women Investors in Share Trading: A Comparative Study of Women Investors Pertaining to Professional and Non-Professional Fields. Commerce and Business Researcher, June 2021, pp. 131-138. ISSN: 0976-4097. Peer Reviewed Journal. Main Author.
Moderating Effect of Service Quality on Customer Discernment in Finance Schemes of Union Bank. Commerce and Business Researcher, March 2021, pp. 92-100. ISSN: 0976-4097. Peer Reviewed Journal. Main Author.
A Study on Government Borrowings (India) from Central Bank (RBI) and its Effect on Private Investments. Our Heritage, January 2020, pp. 240-245. ISSN: 0474-9030. UGC CARE Listed Journal. Co-author: 1.
Regressing Leadership on Job Analysis and Job Resources and its Effect on Performance Indicators at Infosys Limited. Management Researcher, June 2021, pp. 11-18. ISSN: 2230-8431. Peer Reviewed Journal. Main Author.
Influence of Loans and Advances on NPA – SBI Kerala Circle. Management Researcher, December 2020, pp. 59-66. ISSN: 2230-8431. Peer Reviewed Journal. Main Author.
Modelling the Relationship between Customer Satisfaction and Customer Loyalty during the Pandemic Period in BSNL Kerala Circle. Management Innovator, December 2021, pp. 16-21. ISSN: 0974-6749. Peer Reviewed Journal. Main Author.
COVID-19 Pandemic and its Impact on Indian Digital Banking System: A Critical Investigation. Management Innovator, December 2021, pp. 27-32. ISSN: 0974-6749. Peer Reviewed Journal. Co-author: 1.
The Mediating Role of Corporate Social Responsibility: Exploring Determinants and Indicators in Driving the Performance Constructs. IITM Journal of Management and IT, December 2021, pp. 26-31. ISSN (P): 0976-8629; ISSN (O): 2349-9826. Peer Reviewed Refereed Journal. Co-author: 1.
Assessing the Financial Performance of IT Sector Using CMGR. Contemporary Commerce Review, September 2022, pp. 1-8. ISSN: 2319-3638. Peer Reviewed Journal. Main Author.
The Rupee-Dollar Ratio Fluctuations: Challenges and Impact on the Economy. NeuroQuantology, December 2022, pp. 252-259. ISSN: 1303-5150. Scopus Indexed Journal. Co-author: 1.
Mudra Loan in Kerala – A Performance Analysis. Management Researcher, March 2023, pp. 12-19. ISSN: 2230-8431. Peer Reviewed Journal. Co-author: 1.
Decomposition of Mutual Funds’ Performance – Fama’s Net Selectivity Model. Humanities and Social Science Studies, June 2023, pp. 39-46. ISSN: 2319-829X. UGC CARE Journal. Main Author.
Exploring the Relationship of Gold (24 Carat) and the Sensex Using Regression in the Context of Vector Error Correction Model. International Journal of Science and Research (IJSR), September 2023, pp. 1313-1316. ISSN: 2319-7064. Peer Reviewed Journal. Main Author.
Impact of Digital Divide on E-Governance: Role Played by Corporate Social Responsibility to Bridge the Gap. SMS Journal of Business Management, May 2023, pp. 41-46. ISSN: 0972-8945. Peer Reviewed Journal. Main Author.
Effectiveness of Morale and Productivity of Public and Private Sector Banks on the Post-Pandemic Economy – A Comparative Study. Management Researcher, June 2023, pp. 1-8. ISSN: 2230-8431. Peer Reviewed Journal. Main Author.
Performance Evaluation of Gold Exchange Traded Funds (Gold ETFs): VAR Model. Indian Journal of Accounting, June 2023, pp. 72-78. ISSN: 0972-1479. Peer Reviewed Journal. Main Author.
Causal Dynamics and Interaction between Sensex and Gold Prices: An Exploration Using Toda-Yamamoto Granger Non-Causality Tests. Asian and Pacific Economic Review, December 2023, pp. 1400-1406. ISSN: 1000-6052.
Charakku Sevana Nikuthiyil (GST) Thilangunna Varumanam. Vijnankairali, November 2023, Vol. 55(11), pp. 32-37. ISSN: 23491051.
Shining Light on Gold: Forecasting Gold Exchange Traded Funds (ETFs) Using ARIMA Models for Investment Insights. Social Science in Perspective, October–December 2023, Vol. 15(4), pp. 489-493. ISSN: 097554971.
Marketing of Agricultural Products in Kerala: VFPCK as a Game Changer. KICMA Reach, July–December 2023, Vol. 9(2), pp. 61-67. ISSN: 23950293.
Defense Spending – The Indian Picture and Prediction Using ARIMA Predictive Model. Researcher, December 2023, Vol. 8(1), pp. 1-9.
Glowing Foreign Exchange Revenue on Tourism: An ARIMA-Based Predictive Analysis for Inclusive Fiscal Planning. Indian Journal of Tourism and Hospitality Management, December 2023, Vol. 13(1), pp. 41-54. ISSN: 2229404X.
Exploring Economic Dynamics: ARDL Analysis of the Interconnected Trends in Income Tax, Gold Prices and Sensex. Loyola Journal of Social Sciences, January–June 2024, Vol. 38(1), pp. 23-35.
Investigating the Performance of ESG-Themed Mutual Funds in India. Indian Journal of Accounting, December 2024, Vol. 56(2), pp. 31-40. ISSN: 09721479.
Pratheka Saambathika Mekhala (SEZ): Oru Bahumugha Padanam. Vijnankairali, January 2025, Vol. 57(1), pp. 26-34.
Sambath Vyavasthayude Vazhithirivvu – Indiayude Valarchayum Velluvilikalum. Vijnankairali, October 2025, Vol. 57(10), pp. 67-71.
Daivathinde Swandham Naattil Pinnokkam Nilkkunnavar: Keralathile Kudiyetta Thozhilaalikalude Marannupoya Kuttikal. Malayala Saahithy – Journal of Literary Studies, July–December 2025, Vol. 13(2), pp. 173-179. ISSN: 23497246.
Books, Edited Books, Book Chapters and Self-Learning Materials
Self-Learning Materials Developed
Security Analysis and Portfolio Management, Self-Learning Material for S3 M.Com, School of Distance Education (SDE), University of Kerala. Sole Author.
Goods and Service Tax (GST) and Customs Duty, Self-Learning Material for S4 M.Com, School of Distance Education (SDE), University of Kerala. Sole Author.
Consumer Behaviour, Self-Learning Material for S3 BBA, School of Distance Education (SDE), University of Kerala. Sole Author.
Skill Enhancement and Employability Orientation, Self-Learning Material for S4 BBA, School of Distance Education (SDE), University of Kerala. Sole Author.
Edited Books
Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario (Editor), September 2021, Romanson Printing and Publishing House Pvt. Ltd., ISBN: 978-81-949580-9-3.
Dimensions of Economy (Editor), February 2021, Infinity Indica Publishers, ISBN: 978-93-91700-31-7.
Medley in Tourism (Editor), May 2022, Infinity Indica Publishers Pvt. Ltd., ISBN: 978-93-91700-45-4.
Facet of Economy Yesterday, Today and Tomorrow (Editor), December 2021, Infinity Indica Publishers Pvt. Ltd., ISBN: 978-93-91700-14-0.
Agile Marketing Practices: Innovations and Emerging Applications (Editor), September 2022, Infinity Indica Publishers Pvt. Ltd., ISBN: 978-93-91700-01-0.
Authored Book
Entrepreneurship Development, May 2023, Nitya Publications, Bhopal, India. ISBN: 978-93-5857-011-3.
Book Chapters
Current Scenario of Bank Fraud Cases in Indian Banking Industry (pp.147-152), in Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario, September 2021.
Influence of Employee Union on the Customer Delight and Customer Allegiance of Commercial Banks in Thiruvananthapuram District (pp.120-125), in Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario, September 2021.
Investigating the Relationship between Service Quality and Customer Loyalty through Better Banking Experience in Federal Bank Limited (pp.126-133), in Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario, September 2021.
Talent Scout Practices: A Way for HR Success at State Bank of India (pp.134-139), in Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario, September 2021.
Special Economic Zone – A Multidimensional Study (pp.49-55), in Dimensions of Economy, February 2021.
Economic Performance of Maharashtra and Kerala – A Comparative Study (pp.69-77), in Dimensions of Economy, February 2021.
The Impact of COVID-19 Pandemic on the Indian Real Estate Sector with Special Reference to Residential Sector (pp.82-89), in Dimensions of Economy, February 2021.
Paradigm Shift on the Economy of Kerala – A Model (pp.109-115), in Dimensions of Economy, February 2021.
Entrepreneurial Success in Rural Areas in India: Problems, Challenges and Strategies (pp.186-189), in Dimensions of Economy, February 2021.
Redefining the Tourism Sector during the Period of COVID Pandemic: Challenging Facet of Farm Tourism in Kerala (pp.1-7), in Life on Wheels, July 2021.
Influence of Rural Tourism on Sustainable Development in Kerala – An Empirical Study (pp.55-63), in Medley in Tourism, May 2022.
Farm Tourism in Kerala: Prospects and Challenges (pp.88-95), in Medley in Tourism, May 2022.
Business Tourism: An Exploratory Study on the Business Tourism of Kerala (pp.188-194), in Medley in Tourism, May 2022.
Adventure Tourism: A Sneak Peek into the Trekking Trails of Kerala (pp.225-232), in Medley in Tourism, May 2022.
Business Resilience Strategy: What the Global Leaders Did to Encounter the Pandemic? A Roadmap for Indian Business (pp.24-32), in Ease of Doing Business: Practices and Strategies during COVID-19 Pandemic Period, July 2022.
Economic Impact of COVID-19 and the Transformations in GST System (pp.76-85), in Ease of Doing Business: Practices and Strategies during COVID-19 Pandemic Period, July 2022.
Factors Influencing Green Buying Behaviour: A Study Using Structural Equation Modelling (pp.353-382), in Environmental Sustainability Business and Modern Business Practices, November 2021.
Food Waste Index: Facts from India (pp.49-53), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
Financial Sector Reforms and Economic Development: A Study on Cooperative Banks (pp.92-97), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
ARIMA Analysis on the Paddy Cultivation in Kerala (pp.122-130), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
Empowerment of Fisher Women in Kerala: Role of Society for Assistance to Fisherwomen (SAF) (pp.155-161), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
Dimensions of Agricultural Economy in Kerala (pp.169-175), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
Impact of Artificial Intelligence in Human Resource Management (pp.10-18), in Artificial Intelligence and Robotics in Business Organisation, January 2022, INSC International Publishers, Karnataka.
Volatility in GST: Is There Any Impact of COVID-19 on GST in Relation to Digital Marketing? (pp.76-84), in Agile Marketing Practices: Innovations and Emerging Applications, September 2022.
Mediating Effect of Service Quality on the Relation between Digital Marketing and Customer Relationship Management – An Empirical Study (pp.90-99), in Agile Marketing Practices: Innovations and Emerging Applications, September 2022.
Target Marketing and Product Design (pp.141-146), in Agile Marketing Practices: Innovations and Emerging Applications, September 2022.
Influence of Customer Relationship Management on Business Intelligence and its Effect on Agile Marketing (pp.166-175), in Agile Marketing Practices: Innovations and Emerging Applications, September 2022.
Significance of Training and Proficiency in Determining Employee Productivity in the Context of Success through Competition and Result Orientation (pp.161-168), in the Proceedings of the International Conference on Contemporary Research in Integration of Technology on Commerce and Management (ICRITCM-2023), March 2023, Mayas Publication.
Performance Appraisal of Employees in SBI during Pre and Post Merger Period. International Journal of Research in Humanities, Arts and Literature, Vol. 7, March 2019, pp. 210-216. ISSN (P): 2347-4564; ISSN (O): 2321-8878. UGC CARE Journal. Co-author: 1.
Merger and Acquisition of State Bank of India: A Comparative Study on the Volatility of Share Price of SBI. International Journal of Research in Humanities, Arts and Literature, March 2019, pp. 241-247. UGC CARE Journal. Co-author: 1.
Kerala Bank – An Innovative Merger Strategy of Cooperative Banks. International Journal of Research in Humanities, Arts and Literature, March 2019, pp. 266-271. UGC CARE Journal. Co-author: 1.
Plan Outlays and Expenditure on Education in Kerala. Our Heritage, January 2020, pp. 169-175. ISSN: 0474-9030. UGC CARE Listed Journal. Main Author.
Implication of Tax Leakages. Studies in Indian Place Names (SIPN), February 2020, pp. 184-188. ISSN: 2394-3114. UGC CARE Listed Journal. Co-author: 1.
An Econometric Analysis of Indirect Tax System in Kerala. Studies in Indian Place Names (SIPN), February 2020, pp. 226-231. ISSN: 2394-3114. UGC CARE Listed Journal. Co-author: 1.
Opportunities of Foreign Direct Investment in Higher Education Sector of Kerala. Management Researcher, March 2018, pp. 168-175. ISSN: 2230-8431. Peer Reviewed and UGC Approved Journal. Main Author.
Non-Performing Assets in State Bank of India (SBI): An Analytical Study. Management Researcher, September 2018, pp. 8-17. ISSN: 2230-8431. Peer Reviewed Journal. Main Author.
Progression of Direct Tax Revenue in India – An Assessment. Indian Journal of Accounting, June 2020, pp. 75-82. ISSN (P): 0972-1479; ISSN (O): 2395-6127. Double Blind Peer Reviewed Refereed Journal. Main Author.
Bitcoin Price Forecast – A Prediction Using the ARIMA Model. Research Bulletin, The Institute of Cost Accountants of India, July 2021, pp. 19-36. ISSN: 2230-9241. UGC CARE Journal. Main Author.
Influence of COVID-19 Pandemic on the Stress among the Sales Executives of Unorganized Sector. Management Innovator, June 2021, pp. 28-35. ISSN: 0974-6749. Peer Reviewed Journal. Main Author.
COVID-19: Opportunities and Challenges of Indian Banking Sector. Management Innovator, June 2021, pp. 47-49. ISSN: 0974-6749. Peer Reviewed Journal. Co-author: 1.
Multi-layer Analysis of Budding Women Investors in Share Trading: A Comparative Study of Women Investors Pertaining to Professional and Non-Professional Fields. Commerce and Business Researcher, June 2021, pp. 131-138. ISSN: 0976-4097. Peer Reviewed Journal. Main Author.
Moderating Effect of Service Quality on Customer Discernment in Finance Schemes of Union Bank. Commerce and Business Researcher, March 2021, pp. 92-100. ISSN: 0976-4097. Peer Reviewed Journal. Main Author.
A Study on Government Borrowings (India) from Central Bank (RBI) and its Effect on Private Investments. Our Heritage, January 2020, pp. 240-245. ISSN: 0474-9030. UGC CARE Listed Journal. Co-author: 1.
Regressing Leadership on Job Analysis and Job Resources and its Effect on Performance Indicators at Infosys Limited. Management Researcher, June 2021, pp. 11-18. ISSN: 2230-8431. Peer Reviewed Journal. Main Author.
Influence of Loans and Advances on NPA – SBI Kerala Circle. Management Researcher, December 2020, pp. 59-66. ISSN: 2230-8431. Peer Reviewed Journal. Main Author.
Modelling the Relationship between Customer Satisfaction and Customer Loyalty during the Pandemic Period in BSNL Kerala Circle. Management Innovator, December 2021, pp. 16-21. ISSN: 0974-6749. Peer Reviewed Journal. Main Author.
COVID-19 Pandemic and its Impact on Indian Digital Banking System: A Critical Investigation. Management Innovator, December 2021, pp. 27-32. ISSN: 0974-6749. Peer Reviewed Journal. Co-author: 1.
The Mediating Role of Corporate Social Responsibility: Exploring Determinants and Indicators in Driving the Performance Constructs. IITM Journal of Management and IT, December 2021, pp. 26-31. ISSN (P): 0976-8629; ISSN (O): 2349-9826. Peer Reviewed Refereed Journal. Co-author: 1.
Assessing the Financial Performance of IT Sector Using CMGR. Contemporary Commerce Review, September 2022, pp. 1-8. ISSN: 2319-3638. Peer Reviewed Journal. Main Author.
The Rupee-Dollar Ratio Fluctuations: Challenges and Impact on the Economy. NeuroQuantology, December 2022, pp. 252-259. ISSN: 1303-5150. Scopus Indexed Journal. Co-author: 1.
Mudra Loan in Kerala – A Performance Analysis. Management Researcher, March 2023, pp. 12-19. ISSN: 2230-8431. Peer Reviewed Journal. Co-author: 1.
Decomposition of Mutual Funds’ Performance – Fama’s Net Selectivity Model. Humanities and Social Science Studies, June 2023, pp. 39-46. ISSN: 2319-829X. UGC CARE Journal. Main Author.
Exploring the Relationship of Gold (24 Carat) and the Sensex Using Regression in the Context of Vector Error Correction Model. International Journal of Science and Research (IJSR), September 2023, pp. 1313-1316. ISSN: 2319-7064. Peer Reviewed Journal. Main Author.
Impact of Digital Divide on E-Governance: Role Played by Corporate Social Responsibility to Bridge the Gap. SMS Journal of Business Management, May 2023, pp. 41-46. ISSN: 0972-8945. Peer Reviewed Journal. Main Author.
Effectiveness of Morale and Productivity of Public and Private Sector Banks on the Post-Pandemic Economy – A Comparative Study. Management Researcher, June 2023, pp. 1-8. ISSN: 2230-8431. Peer Reviewed Journal. Main Author.
Performance Evaluation of Gold Exchange Traded Funds (Gold ETFs): VAR Model. Indian Journal of Accounting, June 2023, pp. 72-78. ISSN: 0972-1479. Peer Reviewed Journal. Main Author.
Causal Dynamics and Interaction between Sensex and Gold Prices: An Exploration Using Toda-Yamamoto Granger Non-Causality Tests. Asian and Pacific Economic Review, December 2023, pp. 1400-1406. ISSN: 1000-6052.
Charakku Sevana Nikuthiyil (GST) Thilangunna Varumanam. Vijnankairali, November 2023, Vol. 55(11), pp. 32-37. ISSN: 23491051.
Shining Light on Gold: Forecasting Gold Exchange Traded Funds (ETFs) Using ARIMA Models for Investment Insights. Social Science in Perspective, October–December 2023, Vol. 15(4), pp. 489-493. ISSN: 097554971.
Marketing of Agricultural Products in Kerala: VFPCK as a Game Changer. KICMA Reach, July–December 2023, Vol. 9(2), pp. 61-67. ISSN: 23950293.
Defense Spending – The Indian Picture and Prediction Using ARIMA Predictive Model. Researcher, December 2023, Vol. 8(1), pp. 1-9.
Glowing Foreign Exchange Revenue on Tourism: An ARIMA-Based Predictive Analysis for Inclusive Fiscal Planning. Indian Journal of Tourism and Hospitality Management, December 2023, Vol. 13(1), pp. 41-54. ISSN: 2229404X.
Exploring Economic Dynamics: ARDL Analysis of the Interconnected Trends in Income Tax, Gold Prices and Sensex. Loyola Journal of Social Sciences, January–June 2024, Vol. 38(1), pp. 23-35.
Investigating the Performance of ESG-Themed Mutual Funds in India. Indian Journal of Accounting, December 2024, Vol. 56(2), pp. 31-40. ISSN: 09721479.
Pratheka Saambathika Mekhala (SEZ): Oru Bahumugha Padanam. Vijnankairali, January 2025, Vol. 57(1), pp. 26-34.
Sambath Vyavasthayude Vazhithirivvu – Indiayude Valarchayum Velluvilikalum. Vijnankairali, October 2025, Vol. 57(10), pp. 67-71.
Daivathinde Swandham Naattil Pinnokkam Nilkkunnavar: Keralathile Kudiyetta Thozhilaalikalude Marannupoya Kuttikal. Malayala Saahithy – Journal of Literary Studies, July–December 2025, Vol. 13(2), pp. 173-179. ISSN: 23497246.
Books, Edited Books, Book Chapters and Self-Learning Materials
Self-Learning Materials Developed
Security Analysis and Portfolio Management, Self-Learning Material for S3 M.Com, School of Distance Education (SDE), University of Kerala. Sole Author.
Goods and Service Tax (GST) and Customs Duty, Self-Learning Material for S4 M.Com, School of Distance Education (SDE), University of Kerala. Sole Author.
Consumer Behaviour, Self-Learning Material for S3 BBA, School of Distance Education (SDE), University of Kerala. Sole Author.
Skill Enhancement and Employability Orientation, Self-Learning Material for S4 BBA, School of Distance Education (SDE), University of Kerala. Sole Author.
Edited Books
Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario (Editor), September 2021, Romanson Printing and Publishing House Pvt. Ltd., ISBN: 978-81-949580-9-3.
Dimensions of Economy (Editor), February 2021, Infinity Indica Publishers, ISBN: 978-93-91700-31-7.
Medley in Tourism (Editor), May 2022, Infinity Indica Publishers Pvt. Ltd., ISBN: 978-93-91700-45-4.
Facet of Economy Yesterday, Today and Tomorrow (Editor), December 2021, Infinity Indica Publishers Pvt. Ltd., ISBN: 978-93-91700-14-0.
Agile Marketing Practices: Innovations and Emerging Applications (Editor), September 2022, Infinity Indica Publishers Pvt. Ltd., ISBN: 978-93-91700-01-0.
Authored Book
Entrepreneurship Development, May 2023, Nitya Publications, Bhopal, India. ISBN: 978-93-5857-011-3.
Book Chapters
Current Scenario of Bank Fraud Cases in Indian Banking Industry (pp.147-152), in Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario, September 2021.
Influence of Employee Union on the Customer Delight and Customer Allegiance of Commercial Banks in Thiruvananthapuram District (pp.120-125), in Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario, September 2021.
Investigating the Relationship between Service Quality and Customer Loyalty through Better Banking Experience in Federal Bank Limited (pp.126-133), in Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario, September 2021.
Talent Scout Practices: A Way for HR Success at State Bank of India (pp.134-139), in Review of Operational Issues and Prospects of Commercial Banks in the Current Scenario, September 2021.
Special Economic Zone – A Multidimensional Study (pp.49-55), in Dimensions of Economy, February 2021.
Economic Performance of Maharashtra and Kerala – A Comparative Study (pp.69-77), in Dimensions of Economy, February 2021.
The Impact of COVID-19 Pandemic on the Indian Real Estate Sector with Special Reference to Residential Sector (pp.82-89), in Dimensions of Economy, February 2021.
Paradigm Shift on the Economy of Kerala – A Model (pp.109-115), in Dimensions of Economy, February 2021.
Entrepreneurial Success in Rural Areas in India: Problems, Challenges and Strategies (pp.186-189), in Dimensions of Economy, February 2021.
Redefining the Tourism Sector during the Period of COVID Pandemic: Challenging Facet of Farm Tourism in Kerala (pp.1-7), in Life on Wheels, July 2021.
Influence of Rural Tourism on Sustainable Development in Kerala – An Empirical Study (pp.55-63), in Medley in Tourism, May 2022.
Farm Tourism in Kerala: Prospects and Challenges (pp.88-95), in Medley in Tourism, May 2022.
Business Tourism: An Exploratory Study on the Business Tourism of Kerala (pp.188-194), in Medley in Tourism, May 2022.
Adventure Tourism: A Sneak Peek into the Trekking Trails of Kerala (pp.225-232), in Medley in Tourism, May 2022.
Business Resilience Strategy: What the Global Leaders Did to Encounter the Pandemic? A Roadmap for Indian Business (pp.24-32), in Ease of Doing Business: Practices and Strategies during COVID-19 Pandemic Period, July 2022.
Economic Impact of COVID-19 and the Transformations in GST System (pp.76-85), in Ease of Doing Business: Practices and Strategies during COVID-19 Pandemic Period, July 2022.
Factors Influencing Green Buying Behaviour: A Study Using Structural Equation Modelling (pp.353-382), in Environmental Sustainability Business and Modern Business Practices, November 2021.
Food Waste Index: Facts from India (pp.49-53), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
Financial Sector Reforms and Economic Development: A Study on Cooperative Banks (pp.92-97), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
ARIMA Analysis on the Paddy Cultivation in Kerala (pp.122-130), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
Empowerment of Fisher Women in Kerala: Role of Society for Assistance to Fisherwomen (SAF) (pp.155-161), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
Dimensions of Agricultural Economy in Kerala (pp.169-175), in Facet of Economy Yesterday, Today and Tomorrow, December 2021.
Impact of Artificial Intelligence in Human Resource Management (pp.10-18), in Artificial Intelligence and Robotics in Business Organisation, January 2022, INSC International Publishers, Karnataka.
Volatility in GST: Is There Any Impact of COVID-19 on GST in Relation to Digital Marketing? (pp.76-84), in Agile Marketing Practices: Innovations and Emerging Applications, September 2022.
Mediating Effect of Service Quality on the Relation between Digital Marketing and Customer Relationship Management – An Empirical Study (pp.90-99), in Agile Marketing Practices: Innovations and Emerging Applications, September 2022.
Target Marketing and Product Design (pp.141-146), in Agile Marketing Practices: Innovations and Emerging Applications, September 2022.
Influence of Customer Relationship Management on Business Intelligence and its Effect on Agile Marketing (pp.166-175), in Agile Marketing Practices: Innovations and Emerging Applications, September 2022.
Significance of Training and Proficiency in Determining Employee Productivity in the Context of Success through Competition and Result Orientation (pp.161-168), in the Proceedings of the International Conference on Contemporary Research in Integration of Technology on Commerce and Management (ICRITCM-2023), March 2023, Mayas Publication.
Accounting Models for Cooperative Society – A Pragmatic Approach – Presented a research paper at the All India Accounting Conference and International Seminar on Accounting Education and Research organized by the Department of Commerce, University of Kerala, in association with the Indian Accounting Association, Kerala Branch (International Level).
Role of Financial Inclusion in Uplifting Weaker and Oppressed Sections of the Society – Presented a research paper at the National Seminar on Financial Inclusion and Cooperative Banks: Emerging Growth Models organized by the Department of Commerce, University of Kerala (National Level).
An Empirical Study on Activity-Based Learning in Undergraduate Commerce Education – Presented a research paper at the All India Commerce Conference organized by the Department of Commerce, School of Management, Pondicherry University (National Level).
Financing of Educational Loans by Commercial Banks in Kerala: Justified or Not? – Presented a research paper at the National Seminar on Growth and Prospects of Indian Financial Markets and the Innovative Changes in the Current Scenario organized by the PG Department of Commerce, NSS College, Manjeri (National Level).
Is Interest-Free Investment in Infrastructure Relevant for Public Sector Productivity? – Presented a research paper at the National Seminar on Interest-Free Banking and Investment organized by the Department of Commerce, NAM College, Kannur (National Level).
Significance of Financial Inclusion in Enriching the Downtrodden Section of the People – Presented a research paper at the National Seminar on Financial Inclusion for Inclusive Growth: A Myth or Reality organized by the Department of Commerce, KNM Government Arts and Science College, University of Kerala (National Level).
Backwaters in Kerala – A Tourism Initiative – Presented a research paper at the National Seminar on Accessible Tourism: A New Scenario in the Indian Tourism Sector organized by the PG Department of Commerce, Government College, Nedumangad, University of Kerala (National Level).
A Study on Corporate Social Responsibility Practices of Malayala Manorama Daily – Presented a research paper at the National Seminar on Recent Trends in Commerce and Management Studies organized by the Institute of Management Development and Research, University of Kerala (National Level).
A Study on Virtual Banking System with Special Reference to SBI, Trivandrum – Presented a research paper at the National Seminar on Contemporary Practices in Social Science Research organized by the PG Department of Commerce, Government College, Chalakudy, Thrissur (National Level).
Women Empowerment through Solar Powered Screw Jack – An Experimental Model – Presented a research paper at the National Seminar on Changing the Concept of Job Seekers into Job Givers organized by the PG Department of Commerce, Christ Nagar College, Maranalloor, University of Kerala (University Level).
Demonetization and its Impact on Trends in Non-Performing Assets: A Case Study with SBI – Presented a research paper at an International Seminar organized by the Swami Vivekananda Association of Science and Humanities (International Level).
A Study on Customer Perception towards Cashless Payment System – Presented a research paper at the International Conference on Digital Technologies in Global Business organized by the PG Department of Commerce, TDMNS College, Tirunelveli, Tamil Nadu (International Level).
Demonetization and its Effect on the Indian Cashless Banking System: An Analytical Study – Presented a research paper at the National Conference on Emerging Trends in Financial Markets organized by the PG Department of Commerce, St. John’s College of Arts and Science, Thanjavur, Tamil Nadu (National Level).
Insolvency and Bankruptcy Code, 2016 and Growth of Wilful Defaulters in India: A Re-link – Presented a research paper at the International Conference on Ever Growing Challenges in the Banking Sector organized by the PG Department of Commerce, Government Arts and Science College, Sivakasi, Tamil Nadu (International Level).
Role of Financial Inclusion in Uplifting Weaker and Oppressed Sections of the Society – Presented a research paper at the National Seminar on Financial Inclusion and Cooperative Banks: Emerging Growth Models organized by the Department of Commerce, University of Kerala (National Level).
An Empirical Study on Activity-Based Learning in Undergraduate Commerce Education – Presented a research paper at the All India Commerce Conference organized by the Department of Commerce, School of Management, Pondicherry University (National Level).
Financing of Educational Loans by Commercial Banks in Kerala: Justified or Not? – Presented a research paper at the National Seminar on Growth and Prospects of Indian Financial Markets and the Innovative Changes in the Current Scenario organized by the PG Department of Commerce, NSS College, Manjeri (National Level).
Is Interest-Free Investment in Infrastructure Relevant for Public Sector Productivity? – Presented a research paper at the National Seminar on Interest-Free Banking and Investment organized by the Department of Commerce, NAM College, Kannur (National Level).
Significance of Financial Inclusion in Enriching the Downtrodden Section of the People – Presented a research paper at the National Seminar on Financial Inclusion for Inclusive Growth: A Myth or Reality organized by the Department of Commerce, KNM Government Arts and Science College, University of Kerala (National Level).
Backwaters in Kerala – A Tourism Initiative – Presented a research paper at the National Seminar on Accessible Tourism: A New Scenario in the Indian Tourism Sector organized by the PG Department of Commerce, Government College, Nedumangad, University of Kerala (National Level).
A Study on Corporate Social Responsibility Practices of Malayala Manorama Daily – Presented a research paper at the National Seminar on Recent Trends in Commerce and Management Studies organized by the Institute of Management Development and Research, University of Kerala (National Level).
A Study on Virtual Banking System with Special Reference to SBI, Trivandrum – Presented a research paper at the National Seminar on Contemporary Practices in Social Science Research organized by the PG Department of Commerce, Government College, Chalakudy, Thrissur (National Level).
Women Empowerment through Solar Powered Screw Jack – An Experimental Model – Presented a research paper at the National Seminar on Changing the Concept of Job Seekers into Job Givers organized by the PG Department of Commerce, Christ Nagar College, Maranalloor, University of Kerala (University Level).
Demonetization and its Impact on Trends in Non-Performing Assets: A Case Study with SBI – Presented a research paper at an International Seminar organized by the Swami Vivekananda Association of Science and Humanities (International Level).
A Study on Customer Perception towards Cashless Payment System – Presented a research paper at the International Conference on Digital Technologies in Global Business organized by the PG Department of Commerce, TDMNS College, Tirunelveli, Tamil Nadu (International Level).
Demonetization and its Effect on the Indian Cashless Banking System: An Analytical Study – Presented a research paper at the National Conference on Emerging Trends in Financial Markets organized by the PG Department of Commerce, St. John’s College of Arts and Science, Thanjavur, Tamil Nadu (National Level).
Insolvency and Bankruptcy Code, 2016 and Growth of Wilful Defaulters in India: A Re-link – Presented a research paper at the International Conference on Ever Growing Challenges in the Banking Sector organized by the PG Department of Commerce, Government Arts and Science College, Sivakasi, Tamil Nadu (International Level).
Participated IT Oriented UGC Sponsored orientation programme , University of Kerala-20-10-2009 to 16-11-2009; Participated UGC Sponsored Refresher Course in Commerce & Management, University of Kerala-16-08-2011 to 06-09-2011; Participated UGC Sponsored Refresher Course in Commerce & Management, University of Kerala-10-11-2016 to 30-11-2016; Participated Seven day National Workshop on multimedia E-Content Development, organised by SDE,University of Kerala-26-11-2018 to 02-12-2018; Participated UGC Sponsored One week Short Term Course in Research Methodology, University of Kerala-19-02-2020 to 25-02-2020.
Role of Intellectual Property Rights on the Upliftment of Health Care Sector – Served as Resource Person at the International Seminar on Health Economics and Management organized by the PG Department of Economics, Rajah Serfoji Government College, Thanjavur (International Level).
Application of Statistical Techniques in Social Science Research – Z Test – Served as Resource Person for the programme organized by the Department of Commerce, Government College, Kottayam (State Level).
Building Competitive Advantage: Role of Marketing Strategies – Served as Resource Person at the programme organized by the Department of Commerce, Government College for Women, Thiruvananthapuram (National Level).
Research Methodology for Engineers – Served as Resource Person for the academic session organized by the Department of Mechanical Engineering, Government College Barton Hill, Thiruvananthapuram (University Level).
Techniques of Sampling Design in Research Methodology – Served as Resource Person at the programme organized by the Department of Political Science, S.N. College, Chempazhanthy, University of Kerala (University Level).
Statistical Tools for Research – Served as Resource Person in the “Diffusion” Online Research Methodology Lecture Series organized by the Department of Commerce, IQAC and Research Forum, Mar Thoma College, Chungathara, University of Calicut (University Level).
Interactive Session on Statistics in Business Research – Served as Resource Person and Keynote Speaker at Holy Cross College of Management and Technology, Idukki, affiliated to Mahatma Gandhi University (State Level).
Doctoral Colloquium – Served as Resource Person for the programme organized by the Department of Commerce, University of Kerala (University Level).
National Talk Series on Research Methodology – Served as Resource Person for the programme organized by the Department of Commerce, VTM NSS College, University of Kerala, in association with the Indian Accounting Association, Kerala Branch (University Level).
Advanced Research Methodology – Served as Resource Person for the programme organized by the Department of Economics, Mahatma Gandhi College, University of Kerala (University Level).
Application of Statistical Techniques in Social Science Research – Z Test – Served as Resource Person for the programme organized by the Department of Commerce, Government College, Kottayam (State Level).
Building Competitive Advantage: Role of Marketing Strategies – Served as Resource Person at the programme organized by the Department of Commerce, Government College for Women, Thiruvananthapuram (National Level).
Research Methodology for Engineers – Served as Resource Person for the academic session organized by the Department of Mechanical Engineering, Government College Barton Hill, Thiruvananthapuram (University Level).
Techniques of Sampling Design in Research Methodology – Served as Resource Person at the programme organized by the Department of Political Science, S.N. College, Chempazhanthy, University of Kerala (University Level).
Statistical Tools for Research – Served as Resource Person in the “Diffusion” Online Research Methodology Lecture Series organized by the Department of Commerce, IQAC and Research Forum, Mar Thoma College, Chungathara, University of Calicut (University Level).
Interactive Session on Statistics in Business Research – Served as Resource Person and Keynote Speaker at Holy Cross College of Management and Technology, Idukki, affiliated to Mahatma Gandhi University (State Level).
Doctoral Colloquium – Served as Resource Person for the programme organized by the Department of Commerce, University of Kerala (University Level).
National Talk Series on Research Methodology – Served as Resource Person for the programme organized by the Department of Commerce, VTM NSS College, University of Kerala, in association with the Indian Accounting Association, Kerala Branch (University Level).
Advanced Research Methodology – Served as Resource Person for the programme organized by the Department of Economics, Mahatma Gandhi College, University of Kerala (University Level).
Research and PG Department of commerce, Mahatma Gandhi College, Kesavadasapuram (Commerce), PG Department of Personal Management, Loyola college, Sreekaryam(Management)
24 Ph.D. scholars awarded (Commerce & Management, University of Kerala). 7 scholars currently pursuing Ph.D.
Board of Studies in Commerce(Pass), University of Kerala